This commercial is from 1994:
Waccamaw Corp. was a pottery store chain founded in 1977, and based in Myrtle Beach, South Carolina. Famous really for the Waccamaw outlet mall along US-501 and US-17 in Myrtle Beach.
Opening stores in the early 80's in North Carolina, and South Carolina, the real jump for Waccamaw was in 1984 when they opened a store in an outlet mall in Rolling Meadows, Illinois, just outside Schaumburg.
The chain bought competing home furnishing chain Homeplace and grew to over a 100 stores by 2001, changing the names to Waccamaw's Homeplace, in hopes of phasing out the Waccamaw name as the chain filed for bankruptcy and closed by 2002.
Part of a former mall in Merrillville, Indiana, there is an Old Time Pottery store that I presume to have taken a former Homeplace store, as these are the shopping carts in the store, and this chain sells the exact same merchandise as Waccamaw.
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